Industry

Nonprofit/Social Services

Client

Keiserens Ressurssenter

Keiserens Ressurssenter Branding and Logo Design

Main Project Image
Main Project Image
Main Project Image

Bridging minority families to essential support

We’ve reimagined Keiserens Ressurssenter’s brand identity with a warm, accessible logo and a unified visual style inspired by our respect for KRS’s mission and values. This fresh, inclusive look helps minority families—especially parents of children with disabilities—navigate public services with confidence and feel truly supported. Keiserens Ressurssenter is a dedicated resource hub committed to simplifying access to public services for multicultural families—especially those navigating the challenges of raising children with disabilities. By offering clear guidance, multilingual advocacy, and hands-on support, KRS ensures parents can confidently handle applications, meetings, and follow-ups without feeling overwhelmed. Inspired by the spirit of community and empowerment, the new brand identity leans into warm, approachable visuals and intuitive layouts, underscoring KRS’s promise to stand alongside minority parents, illuminate critical pathways, and foster lasting trust and independence. At the heart of this identity is a softly stylized emblem that marries the silhouette of an emperor’s crested helmet with the outline of a protective shield—both rendered in warm, rounded contours. Its plume and visor lines subtly form an arch or bridge, evoking guidance, while the shield’s curve conveys safety and advocacy. This dual-purpose mark not only signifies protection and leadership but literally becomes a bridge between families and the services they need. Executed in a friendly yet confident palette, the icon perfectly reflects KRS’s dual role as both protector and navigator for the families it serves.